About Us
Welcome to Z Food Group, the parent company behind a dynamic portfolio of renowned brands that bring exceptional quality to food and travel. As the proud parent of businesses like Delicacie Desserts, Saffron Pastries, Kashmir Crown Baking and Watan Food Products, we are committed to innovation, excellence, and creating memorable experiences for consumers worldwide.
From indulgent desserts to premium snacks, baked goods, and even seamless air travel, our brands reflect our passion for delivering top-notch products and services.
At Z Food Group, we aim to enrich lives by providing the highest standards of quality and service, wherever you are.
Our Brands
Delicacie Desserts started in the heart of Yorkshire in 2008.Hand-crafting the finest desserts we have earned a reputable reputation for quality and service. With over 100 different desserts to choose from; Celebration Cakes, Puddings, Cheesecakes, Tray Bakes and South Asian Sweets.
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Kashmir Crown Baking LLC; better recognized as KCB Bakery or Kashmir Bakery, was founded on the concept of manufacturing and distributing a wide range of authentic tastes from the South Asian region throughout North America and worldwide.
From its humble beginnings as a distribution firm in the mid 1990’s in New York to its rise and expansion throughout all of North America as a manufacturer/distributer.
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Saffron Pastries was established in the heart of Yorkshire (UK) in 2012 to cater for the growing needs of the South Asian consumer.
Established upon the foundation of over 30 years of experience in the Bakery and Confectionary sector, Saffron Pastries produces many varieties of Bakery Products, Desserts and Mithai (Asian Sweets).
Many of our products are available throughout the UK and Europe in high quality retail stores.
Watan Food Products – where quality and tradition meet innovation! Specialising in premium bread products, we craft delicious, wholesome options that cater to every palate.
With a presence across Europe, our products are loved in Italy (both North and South), Austria, Germany, Luxemburg, Belgium, Holland, France, Spain, and Switzerland. Whether you’re seeking the perfect loaf for your table or artisanal baked goods, Watan Food Products delivers excellence every time.
Discover the taste of tradition and explore why we’re a trusted choice across these vibrant markets.
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Lush Snacks – Every bite is packed with flavor and care. From our crisp and golden cake rusks to freshly popped popcorn and an assortment of savory nimko, we create snacks that bring joy to every moment. At Lush Snacks, quality comes first, and we’re passionate about crafting treats you’ll love to share with family and friends. Dive into our delicious range and experience why so many snack lovers keep coming back for more.
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Kashmir Crown Bakeries UK and Canada, where over 50 years of tradition, flavour, and craftsmanship come together.
As the pioneers of the iconic cake rusk, we take pride in crafting premium baked goods that have stood the test of time. From our perfectly golden rusks to delectable biscuits, pastries, and more, every product reflects our rich heritage and commitment to quality. For more than five decades, Kashmir Crown Bakeries has been a trusted name for those who value exceptional taste and consistency. Whether you’re enjoying a quiet cup of tea or celebrating life’s special moments, we offer the perfect treat to make it memorable. Discover the taste of excellence that has delighted generations.
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